Your Print Music Business Social Media Checklist

by Helen Todd, Sociality Squared Use social media marketing to amplify and build on your current assets: expertise, community, word-of-mouth, and in-store experiences. Here’s the checklist developed by Helen Todd, CEO of Sociality Squared, for this year’s RMPDA’s “Social Media Marketing Workshop.” Follow the steps and tips for the most impactful social media actions you can …

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Church Music Publishers Association Update

by Reiff Lorenz, Lorenz Music The Church Music Publishers Association held its annual convention in April this year. We discussed many regulatory issues and industry concerns. Fighting copyright infringement continues to be the top priority of the CMPA. We have made significant progress in recent years. Here are some examples of the discussions and initiatives …

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Our Sheet Music Heritage: 1967 – Popular Songs

By Tony Walas, Harris Teller /author Visions of Music – Sheet Music in the Twentieth Century As we celebrate the 50th anniversary of the Summer of Love, let’s examine some significant artifacts from the time – the popular sheet music of 1967. That these pieces of our music heritage are still around fifty years later, to …

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RPMDA Announces 2017 Dorothy Award Honoree and other Announcements

The 2017 RPMDA 41st Annual Convention in Atlanta attracted 169 attendees, including 26 exhibitors, and 32 first-time attendees. Among the many convention attractions, members participated in a CNN/Aquarium Tour, a tour of the J.W. Pepper facilities, a Scavenger hunt,  and the Annual Awards banquet.  Educational sessions were stronger than ever for 2017. The convention mood this …

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The Best Way to get from the Airport to the Hyatt Regency – it’s MARTA!

Subtitled:  A Drummers Guide To Convention Transportation – by David Jahnke, Hal Leonard I’m sure you’ve all heard the joke:  What do you call a drummer without a girlfriend?  Answer:  HOMELESS!  In High School, it could have been said:  What do you call DJ (that would be me) without a girlfriend who has her own …

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Track 1: Merchandising & Promotions for Your Print Music Department

by Elliott Wessel, Schmitt Music I am always up for doing a breakout session at the RPMDA convention.  Always.  What’s more fun than a PowerPoint presentation in front of your peers?  Love it! It’s interesting how these things develop over the course of the convention planning stages. “We’d like you to do a session on …

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