Educating the Tech-Savvy Student

By John Mlynczak Today’s tech-savvy student has an entire internet full of ways to learn music. From YouTube to community sharing websites and subscription services, self-learning has never been more accessible. As an added bonus, students can search for and learn music twenty-four hours a day in the comfort of their own home using up their …

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Making Your MEA Work for You

By Tracy Leenman, Musical Innovations, LLC In recent years, some retailers – and publishers – have stopped exhibiting at state MEA’s for various reasons. But we believe that our state MEAs are among the most potentially significant, positive, and yes, exciting, events of the year for our company. What better opportunity will you have all …

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Use Your Web Site To Drive Traffic To Your Store

By David Hall, Vice President, Pro-Active Websites Irrespective of whether you are selling online, the first impression your company makes is typically through your Web site. The number of online shoppers is growing rapidly, and they are turning to the Web first to shop for musical products and services. Although the Internet can be a …

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