Which Social Media Sites Must My Store Be On? – by Danny Rocks

RPMDA welcomes guest blogger Danny Rocks and his thoughts on developing social media strategies for your business. New Social Media sites crop up on almost a monthly basis. Pinterest, Instagram, Google +, Oh my! How can a music dealer keep up with all of these new sites? Short answer: You can’t. Better answer: You shouldn’t try …

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Richard Rejino joins Madeleine Crouch & Co. Team

Madeleine Crouch is proud to announce that Richard Rejino has joined Madeleine Crouch & Co., Inc. as an account executive. His previous experience includes 30 years in the print music retail industry. From 1989 until 2006, he was Vice President of Brook Mays Print Music and managed 18 print locations. Most recently, he was manager …

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Retail Truth #14 – Chip Averwater

Retail Truth #14: Salesmanship is 90 percent preparation, 10 percent presentation. Good salesmanship begins before the customer arrives. Salespeople need knowledge, training, and rehearsal – before helping customers. Unfortunately, retail seldom allows time & expense for that ideal. Too often our salespeople get their training on the sales floor, searching for information and answers beside …

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