by Mendy Varga, Kendor Music, Inc. RPMDA Technology Committee Mendy Varga, Kendor Music Digital delivery was mentioned in one shape or form in just about every session at the 2015 RPDMA convention. It is a hot button topic right now for publishers and dealers alike. What does it mean to our business? What will our… Continue Reading
Category Archives: Sales Topics
On Peas and Print Music Part 2
by Tim Cose, Hal Leoanrd Corporation The 70/30 Caveat All that talk of Power Law, ratios, and consumer preference was a long way back to the most important thing to understand about the sales ratios represented in publisher’s sales graph (and many other nearly identical graphs not shown). At this leading songbook publisher, whose name… Continue Reading
On Peas and Print Music: Part 1
by Tim Cose, Hal Leonard Corporation Vilfredo Frederico Damaso Pareto was born in Paris to an exiled Genoese family in the summer of 1848 and he started growing peas after moving back to Italy in his mid-forties. Pareto, an engineer by trade, observed (among other things) that 20% of the pea pods in his garden… Continue Reading
INVENTORY MANAGEMENT “RULE OF THUMB” - By Alan M. Friedman
Since the invention of the cash register, music product retailers have been searching for predominantly two things: (1) a ’59 Sunburst Gibson Les Paul in mint condition, and (2) a “rule of thumb” for buying inventory that really does work. Since I don’t know anyone selling a ’59 Paul for less than the $600,000 it’s… Continue Reading
Retail Truth #14 - Chip Averwater
Retail Truth #14: Salesmanship is 90 percent preparation, 10 percent presentation. Good salesmanship begins before the customer arrives. Salespeople need knowledge, training, and rehearsal – before helping customers. Unfortunately, retail seldom allows time & expense for that ideal. Too often our salespeople get their training on the sales floor, searching for information and answers beside… Continue Reading